Evaluation Activity 4 - Who would be the audience for your media product?

We decided to interview a variety of different people that fit into our target age group of 15-30.

Most of the people we interviewed enjoy shopping, spending time with friends and visiting the cinema. Many of them said that they had jobs, which means that they would have some spare money to use for leisurely activities, like going out with friends. Quite a few people mentioned that they enjoyed watching watching horror, thriller and suspense films.

I think that our film will appeal to the people that we interviewed as they seemed to enjoy spending time with their friends and visiting the cinema. They also said that they enjoyed horror films, this relates to the genre of our own film.

Evaluation Activity 3 - What kind of media institution might distribute your media product and why?

Evalutation Activity 6 - What have you learnt about technologies from the process of constructing this product?

Tripod: The tripod was useful to steady the camera whilst shooting, without it the footage would have been wonky and unsteady. We were able to adjust the tripod legs according to what angle we wanted the clip to be filmed at.

Camera: This is the camera that we used to shoot all of our footage. We were able to experiment with a variety of different camera angles and zooming and panning.

Live Type: We used the programme Live Type in order to create the title for the film. Firstly it was difficult to use, however after a while we got the hang of it and we were able to make a good title for the opening sequence.

Picnik: We used the Picnik programme in order to edit some of our pictures that flash up in the opening sequence. Overall the website was easy to use and navigate and was very useful.

Soundcloud: We used the website Soundcloud in order to upload and share different music for our sequence. We were also able to use this website in order to search for different sound affects and music from unsigned bands. In the end we were able to use a certain sound effect for our production company logo.

Garageband: We attempted to use Garageband in order to create a soundtrack for our opening sequence. We found it very difficult as we had a range of many different ideas for the kind of soundtrack that we may decide to include in. In the end we decided to use an unsigned band for the soundtrack, and we used Garageband in order to edit and cut the sound clips.

iMovie: We used iMovie for the editing process of our opening sequence. Whilst using this programme we were able to import or footage and edit it by splipping/cutting clips and experimenting with effects, sound and titles.

Blogger: We used the website blogger to upload information, pictures and clips during the research and planning stage. Each blog post is in date order, we were able to arrange each of the posts and update any information that may have been missing. This was very useful during the process as we were able to dicuss ideas as a group.

Youtube: We used Youtube as a source to veiw many helpful videos. These videos varied from other opening sequences, interviews, production company logos/indents and possible soundtracks. We were able top embed any useful vidoes directly onto the blog so that other members of the group could veiw them. Overall Youtube was a very helpful and simple website to use.


iTunes: We used iTunes to upload the song that we wanted to use as our soundtrack from a CD, from here we uploaded this into iMovie. This is a programme that we were all familar with a before the beginning of the project.

Evaluation Activity 5 - How did you attract/address your audience?

• Above is the feedback that we received from people after they had watched our opening sequence.
• Overall the feedback was very positive.
• They liked the range of camera angles and shots - they liked the extreme close up in particular.
• One negative they commented was that the titles during the sequence for slightly weak and could have been a lot more precise.